Real Time With... HKPCA & IPC Show 2008
Video Index

The Korean electronics market has been experiencing a deep recession long before the current economic crisis hit. CSS International CEO One Son explains why Korea is experiencing difficulties. Find out whether or not vertical integration in Korea help it rebound sooner rather than later.

Many interviewees at the HKPCA Show are taking defensive measures to ensure long-term survival. Graphic Plc CEO Rex Rozario is taking the opposite approach. He details some aggressive steps his company is taking to increase sales regardless of volatile global financial markets.

Real Time with…HKPCA Show 2008 captured the entire presentation from Jennifer Van Cise, IBM VP AP Manufacturing, GM ISTC & ITPC.

With the server market predicted to be one of the few bright end markets next year, creep corrosion is an important issue. MacDermid Director of Interconnect & Final Finish Technology John Swanson offers insights into what his company is doing to end creep corrosion. He also talks about his company’s OSP offering.

As PCB fabricators respond to the sharp drop-off in orders, they are grappling with how to survive the next six months. Meadville CEO Canice Chung gives a frank assessment of what his company is doing to remain competitive and position itself to increase market share despite economic conditions.

Merix Engineer Greg Link reveals what products he’s looking for at the exhibition—and whether or not he is finding them.

Microtek Laboratories first set up shop in China in 2003. CEO Bob Neves talks about what his company has learned over the last five years. He also elaborates on current technical issues and a recent Delphi certification—something no other PCB test lab offers.

Quantum Solar Group’s Gene Weiner, an IPC Hall of Fame recipient and a man who has spent his lifetime in our industry, was invited by HKPCA to present a retrospective of the past 50 years in PCB manufacture. Weiner captured the events that shaped our industry and also looked at what we might be talking about over the next 50 years. Watch this entertaining and informative HKPCA presentation in its entirety.

Giovanni Tridenti wears two hats—managing director of Somacis and CEO of the company’s Chinese joint venture with Graphic Plc, Somacis Graphic. He sits down with PCB007 Editor Steve Gold to discuss how the venture is doing one year after its formation. He also discusses how Somacis’ flip-chip quick-turn facility in Italy should help earn the Donnguan factory higher technology business in 2009.

IPC China General Manager Leesha Peng sits down with PCB007 China Editor Eddie Yu to review her association’s latest initiatives, including help wading through China RoHS legislation and Mandarin standards translation.

Merix Engineer Greg Link reveals what products he’s looking for at the exhibition—and whether or not he is finding them.

Prior to the HKPCA Show opening, several industry executives were introduced to attendees. Find out who they are in this exclusive video footage.

On the first day of the show, HKPCA President H.K. Wong delivered a speech to an audience of approximately 150 people. His words of welcome were also mixed with the reality of what’s going on in today’s South China industry.

Li Lan, representing the Shenzhen Bureau of Trade and Industry, addresses the HKPCA Show 2008 opening ceremony audience.

Outsourcing has become the dominant business model for electronics OEMs. It is also becoming more of a factor in PCB sales, as western fabricators maintain brands while sourcing overseas circuit boards. Now the model is creeping into the supply chain, as Phichem CEO Jin Zhang explains. His company is mixing PCB chemicals to order for Western chemical companies that are looking to manufacture in China without building infrastructure.

Rohm and Haas Asia Marketing Director Julian Chu discusses his company’s product focus in South China. He also focuses on ink jet technology, something that he believes will be a key part of his company’s product portfolio in the near future.

Though consumer electronics are suffering in today’s market, China is still an important HDI manufacturing region. Serfilco’s Peter Zhang reveals what his company is doing to capitalize on this HDI PCB growth.

The Korean electronics market has been experiencing a deep recession long before the current economic crisis hit. CSS International CEO One Son explains why Korea is experiencing difficulties. Find out whether or not vertical integration in Korea help it rebound sooner rather than later.

Many interviewees at the HKPCA Show are taking defensive measures to ensure long-term survival. Graphic Plc CEO Rex Rozario is taking the opposite approach. He details some aggressive steps his company is taking to increase sales regardless of volatile global financial markets.

HKPCA President H.W. Kong, also general manager of Techwise Circuits, knows his association must do everything it can to help its members survive. Kong discusses what his association is doing in response to the global financial crisis, as well as what measures his PCB manufacturing operation is implementing moving forward.

Mr. Sadoine also answers questions about which markets might actually stay reasonably healthy over the next year.

Real Time with…HKPCA Show 2008 captured the entire presentation from Jennifer Van Cise, IBM VP AP Manufacturing, GM ISTC & ITPC.

Based on first-day conversations, exhibitor expectations for a successful HKPCA Show 2008 were low given the current industry slowdown in China. IPC President Denny McGuirk, however, believes that the conference focus on OEM supply chain strategies and exhibition attendance are helping the show rise above the gloom. He also discusses what IPC can do to ease the strain on its members over the next year.

Right now, many companies are investigating new income possibilities to survive the downturn. MIE Managing Director Paul Waldner looks at what niche opportunities are out there for equipment makers and distributors.

With the server market predicted to be one of the few bright end markets next year, creep corrosion is an important issue. MacDermid Director of Interconnect & Final Finish Technology John Swanson offers insights into what his company is doing to end creep corrosion. He also talks about his company’s OSP offering.

MacDermid’s John Swanson delivered a paper on the latest OSP developments during the IPC-HKPCA Technical Conference. Watch this very informative paper presentation in its entirety—with supporting slides.

As PCB fabricators respond to the sharp drop-off in orders, they are grappling with how to survive the next six months. Meadville CEO Canice Chung gives a frank assessment of what his company is doing to remain competitive and position itself to increase market share despite economic conditions.

Microtek Laboratories first set up shop in China in 2003. CEO Bob Neves talks about what his company has learned over the last five years. He also elaborates on current technical issues and a recent Delphi certification—something no other PCB test lab offers.

Many equipment manufacturers realize that sales will be close to non-existent over the next quarter or two. Multiline President David Angelo is embracing the challenge and shares his strategies for succeeding despite the downturn.

With the responsibility of providing a technical conference, IPC has been a key partner for HKPCA. IPC President Denny McGuirk greets the opening ceremony audience and invites them to make the most of their week in Shenzhen.

Last month, Orbotech announced it would exit the electronics assembly market. Though the company issued statements that were picked up around the world, several Chinese online news sources have been issuing false news reports based on faulty translations of these press releases. Orbotech Asia-Pacific joins PCB007 Editor Steve Gold to quash the rumors and incorrect stories while clarifying the company’s plans—including a renewed focus on PCB bareboard AOI applications.

Outsourcing has become the dominant business model for electronics OEMs. It is also becoming more of a factor in PCB sales, as western fabricators maintain brands while sourcing overseas circuit boards. Now the model is creeping into the supply chain, as Phichem CEO Jin Zhang explains. His company is mixing PCB chemicals to order for Western chemical companies that are looking to manufacture in China without building infrastructure.

Quantum Solar Group’s Gene Weiner, an IPC Hall of Fame recipient and a man who has spent his lifetime in our industry, was invited by HKPCA to present a retrospective of the past 50 years in PCB manufacture. Weiner captured the events that shaped our industry and also looked at what we might be talking about over the next 50 years. Watch this entertaining and informative HKPCA presentation in its entirety.

As more and more spindle repair facilities popped up in China, Schmoll Asia-Pacific General Manager Enno Bronnmann realized that his customers were actually increasing overall cost when buying cheaper spindles. He encouraged his company to develop its own spindle repair effort. Now Bronnmann expects to prove to Schmoll customers that higher quality spindle repair will improve yields, increase efficiency and, most importantly, reduce overall costs.

Giovanni Tridenti wears two hats—managing director of Somacis and CEO of the company’s Chinese joint venture with Graphic Plc, Somacis Graphic. He sits down with PCB007 Editor Steve Gold to discuss how the venture is doing one year after its formation. He also discusses how Somacis’ flip-chip quick-turn facility in Italy should help earn the Donnguan factory higher technology business in 2009.

Industry veteran Ivan Ho has started a unique venture named Topnotch Partners. Realizing that eastern and western fabricators are looking for partnerships, he started a business that brings them together. Board brokering, you say? It’s more like CEO matchmaking, as you’ll see in this interview.